Box 24
Container
Contains 121 Results:
American Association of Advertising Agencies - study of viewer understanding, 1980
File — Box: 24, Folder: 74
Dates:
[ca. 1950-1985]
Bruzzone Research Company (BRC) - direct response tests of commercials, 1978-79 correspondence commercials, 1978-79
File — Box: 24, Folder: 76
Scope and Contents
RKG Bruzzone correspondence
Dates:
[ca. 1950-1985]
Continuing Characters in Commercials, Product Spokesmen
File — Box: 24, Folder: 78
Dates:
[ca. 1950-1985]